Those of us that celebrate Christmas have been accused of focusing more on the material than the spiritual. Images of people trampling others at Black Friday sales come to mind. Fortunately, as members of The Church of Jesus Christ of Latter-day Saints, we understand that this is a season of giving true gifts rather than material gifts, of focusing on others rather than on ourselves, and of acting as Christ would act as he gave His gifts.
Local. LDS. Love.
This is our new tag line, motto, and mantra. These three concepts drive the creation and production of The Arizona Beehive!
Local. In our world of mass produced, Made In China, big box-sold, and drone-delivered, people have discovered a craving for authenticity. Nothing screams anti-cookie cutter more than local. Locally produced, consumed, enjoyed. Locally experienced.
Local means shopping and walking, working and playing, living and learning from or in a near-by location. What is near-by you? The AZ Beehive is on a mission to find, photograph and tell the stories of just that.
LDS. Remember the old commercial The Church put out a bunch of years ago?
“Hi! We’re from The Church of Jesus Christ of Latter-day Saints. You know, The Mormons!” Indeed, we are Mormons. Latter-day Saints. LDS. The focus of The AZ Beehive will always be on Latter-day Saint beliefs, interests, passions, work, art, events and business. LDS people to meet, places to go, things to do, businesses to patronize.
Love. What the world needs now, especially now, is love, sweet love! During the recent General Women’s Session of General Conference, Elder Uchtdorf spoke of Three Sisters: one sad, one mad, one glad. Why was the third sister glad? Because she was an authentic disciple of Jesus Christ who decided to love. What do we love? Our families and spirituality, our wards and callings. Our neighbors, communities, and attractions. Our city shops, parks and eateries. We love what we do and do what we love.
Local. LDS. Love. It speaks of authentic community. The Arizona Beehive focuses on our community, drawing us together via printed paper and social media. If you have not already done so, I invite you to connect with each other on Instagram (@the_arizona_beehive), Facebook (@BeehiveNews), and Pinterest (TheArizonaBeehive). I also encourage you to download the ISSUU app so you may read The AZ Beehive cover to cover on your tablet or mobile device.
Thank you for being a part of The Arizona Beehive local LDS loving community!